Top 5 Fashion Games Performance in Belarus - Q4 2023

In the fourth quarter of 2023, the top five fashion games on unified platforms in Belarus showed diverse performance trends in terms of downloads, revenue, and weekly active users. Here's a detailed look at each app's performance, based on data from Sensor Tower.

Project Makeover from Magic Tavern, Inc. saw a consistent increase in weekly revenue, starting at approximately $285 in late September and reaching $458 by the end of December. Downloads followed a fluctuating pattern, peaking at 7.7K in early November. Weekly active users increased significantly from 17K in late September to 24.2K in early November before stabilizing around 20K by the end of the quarter.

Avatar Life - love & bit gacha by 101XP LIMITED experienced steady revenue growth, ending the quarter at $316, up from $198 at the start. Downloads showed a notable rise in December, reaching 1K in the week of December 18. Weekly active users remained relatively stable, fluctuating between 5.8K and 6.3K throughout the quarter.

Life Makeover from Archosaur Games had a varied revenue trend, starting at $167 and ending at $123. Downloads remained modest, with a slight peak at 162 in the final week of December. Weekly active users showed a gradual increase, rising from 685 in late September to 939 by the end of December.

Shining Nikki-Fashion Makeover by Paper Games had a less dynamic quarter. Revenue peaked at $118 in late October but fell to $42 by the end of December. Downloads were minimal, with only a few weeks showing activity. Weekly active users also decreased, starting at 107 in late September and dropping to 69 by the end of December.

Lastly, Lady Popular: Dress up game by XS Software JSCo saw a gradual increase in revenue, ending the quarter at $72. Downloads were sparse, with only a few weeks showing minimal numbers. Weekly active users were highest in early December at 75 but declined to 52 by mid-December.

For more detailed insights and data, visit Sensor Tower.